
Ok, so you sell Chinese finger-traps to people who don't have index fingers. Or you publish a quarterly dwarf-tossing magazine that comes out twice a year. You're really into the whole "niche" thing. You might think that there is no point having a website for such a niche area.
But this is precisely WHY you need a website! The truth is that businesses with a successful web presence are often ones that have a VERY specific niche. Magnify that niche by the vast amount of new people you will have access to, and it's obvious that having a website will expand your income potential.
And seriously, if you ARE selling Chinese finger-traps to people who don't have index fingers, we might need to have a talk first ...
Oh, and we don't condone dwarf-tossing either!
Parachute pants, chia pets and ghetto blasters may have been fads (perhaps a "niche" now ...?), but is the internet really a fad? Would you consider cars, planes and telephones to be "fads"?
The truth is that the internet, just like the above examples, is a continually evolving beast (just like a chia pet!). If you mean "fad" as in something that will evolve and change, then yes - the internet IS a fad. Ten years from now it will probably look quite different. But the fact is that the internet - as a communications medium - will be around for generations to come. It is a major form of infrastructure and billions of dollars have been spent all around the globe to build it. It's not going away anytime soon! So why let your competitors get a head-start?
See our TEN REASONS why you NEED a Website section to absolutely KAZAAM this myth.
Remember, websites are a much more cost effective marketing solution than traditional forms of advertising. As an example, let's compare the cost of getting a print advertisement in a magazine. Generally, you would probably spend anywhere from several hundred to several thousand dollars on a one-page ad in a magazine - in one issue, seen by a limited number of people when they're probably flicking through the magazine for other information.
So that's several thousand dollars down the latrine! Several thousand dollars on a once-off chance to attract some new customers.
With a website, you could be attracting customers 24 hours a day, 7 days a week at a FRACTION of the cost! Having a website allows your potential customers to find you WHEN THEY ARE ACTUALLY LOOKING - at any time of the day or night. Compare that to traditional forms of marketing.
As you can see, it just makes NO SENSE to put off getting a website any longer. No more excuses. Take that first step NOW. Get a no obligation quote! But if you're still not sure, then find out why you should choose us.